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Hvor over mennesker blev drbt, le aus den orno ategorien wie blasen. Below are the number of defects identified by you in each of the sample. Logistics Management 1.

BigDeal is an online retailer. Recently it found its inventory management was hopelessly in trouble. Materials Department noticed most of the inventory problem are due to poor warehouse management.

The warehouse was poorly organized and there was no proper identification of inventory. What will be your advice to the warehouse manager on codification of selective inventory control? They are in the process of designing the distribution channel for their new territory. How will you guide them in their channel strategy decisions? The demand for a product in each of the last five months is shown below.

Month 1 2 3 4 5 Demand '00s 13 17 19 23 24 a. Use a three month moving average to generate a forecast for demand in month 6. What are the four components of time series analysis which needs to be first evaluated, extracted and interpreted so as to make it understandable? Human resource is one of the most valuable asset of any organisation, therefore it is of utmost importance that the employees must be made agile and their skills be honed from time to time.

List and discuss any five development programmes used by organisations to develop the skills of their employees and improve their performance. The organisation works on old school of thought where not much emphasis is given on training the employees.

The productivity of employees is dropping constantly. Off late there is a lot of absenteeism and turnover of employees. You need to develop a training programme for the employees. Discuss all the necessary steps required for a training process. Complete Solutions is a manufacturing firm which is rated very high in employee satisfaction survey.

The organisation never hires the senior officials though external recruitment but highly relies on building the competencies of their own employees. It is said that since career planning is practiced in the organization which helps the employee remain motivated and hence the high satisfaction level.

Discuss: a. Career planning and the entire process 5 Marks b. Discuss the benefits which Complete solutions as well as the employees working there could reap. HR Audit 1. Dingo Tech, a technology start-up has grown rapidly since its inception 4 years ago.

You have been appointed as the external HR Auditor for this company. What are the different Methods of HR Audit you will use to audit the attrition in the company? The MD, Mr. John, knew each and every employee in his company and ran the company like his extended family.

He was personally involved in every performance and increment discussion and would take the final decision for each employee. The employees were quite happy in this set-up. After a few decades, Mr. John decided to retire from the company and put in place a professional management team to run the Company.

The new management team has been hired from other companies and has been given a free hand to run the company. What aspects of PMS will you focus on while conducting the audit? Asha and co has seen rapid growth into a well-established organization.

The company has a clear strategy and the same has been shared with all the employees. The company hired an external Human Resources consultant who then redefined the policies to keep them in line with the overall business strategy.

A recent satisfaction survey showed that the employees felt that there was a big difference between the aim of the policy and the actual implementation. However, they are now finding it difficult to handle the new processes that the consultant has put in. To present to the CEO: a. Detail out the Levels of HR Audit you will focus on as well including the reasons for the same and 5 Marks b.

A brief note on the steps you will take to audit the company. Commercial banking system and role of RBI 1. Sundarajan Pvt. He visits the bank to get an idea of how the letter of credit works. You are an operational trainer in a bank. You are asked to prepare a presentation on the various types of fund based credit facility of a bank. Describe the same. The Basel Accords primarily focuses on prudential norms for bank capital under the aegis of which banks are required to ensure adequate capital to cover losses on account of significant risks in their business.

In regard to the above statement answer the below questions. Business Law 1. Explain the types of Alternate Dispute Resolution Mechanisms and differentiate between them? Explain in details two 2 real-life instances where the consumer courts in India have granted compensation due to medical negligence.

Please explain the facts of the case and respective decision of the consumer courts. Ria and Mia are two adult sisters. Ria is the elder sister and Mia the younger one.

Both the sisters were orphan but had huge properties bequeathed to them by their now deceased parents. Mia first got married to Ravi whereupon Ria started living in the same residence with. Ravi and Mia together. Ria met with an accident and lost both her legs, Ravi and Mia started taking great care of her even using their savings to bear medical expenses of Ria. Ria after 2 years thereon decided to gift all her share of the properties to Mia.

After 5 years, Mia then conceived a child and found it difficult to take care of Ria. She requested Ria to go to a hospice, where she could be taken care of. Ria angered by this refused to do so and started living separately with a maid, she demanded that the gift of the properties made by her to Mia should be cancelled.

Mia refused to do so. Assuming you are the judge of the civil court hearing the matter, can you decide on the following questions: a. Whether the gift of properties by Ria to Mia is valid?

Whether Ria can oppose and seek for cancellation of the gift? If yes on what grounds under Contract Act, ? Explain with legal provisions in Contract Act, ?

The table above provides the life of bulbs for the two manufacturers. You are a quality testing person and are presented with this data: i. Which manufacturer has better performance on the life of bulbs? What are the different measures you can consider to calculate performance? How would you assess the variability in performance of the two bulb manufacturers?

Would your answer to the first question change based on your assessment of the variability in performance of bulb manufacturers? For the data in the table below: 10 Marks i. What do the correlation coefficients of 1, shaded in yellow, indicate? The highest correlation coefficient is 0. What can you infer from that score about the relationship between the two variables?

The two lowest correlation coefficients are 0. The Indian cricket team is visiting New Zealand to play a test series comprising five matches. Further, assuming that the matches are independent of each other, what is the probability that: a.

The Indian team will win the series? The team will win all five matches, and that the team will lose all? Essentials of HRM 1. There is a lot of prominence given to the fact that the processes like HR audit and HR accounting can only be successful if accurate HR information is available. Often it is noticed that employees do not find their performance evaluation quite a progressive experience.

Adding to the misery is a fact that most managers will avoid discussing performance issues related to behaviour. There may be a grave concern that is never brought up because the manager is afraid of the reaction or may lack the ability to translate it into the right words. Rachel joined Shimmer Net a software company as program developer.

On the very first day of her joining she was handed over some literature and asked to take notes as well as cues from it which can be utilized at her work.

Learning the job role and responsibilities by herself was becoming quite a task so she went to her peers for help when needed. Rachel was in crossroads and sad hence resigned from her work within two months of joining. The HR department analyzed and came to a conclusion that the prominent reason is lack of induction. What innovative approach should the HR department come up with in terms of Induction?

Discuss 5 Marks b. Explain the purpose of induction that how things could have been different for Rachel if the organisation followed a proper induction pattern. Explain various stages in industry life cycle with examples from passenger vehicles industry in India, with specific comments regarding 1 Product, 2 Pricing, 3 Distribution, and 4 Promotion strategies of market leaders in the current stage of the passenger vehicles industry in India.

Strategic Financial Management 1. The dividend per share is expected to grow at the rate of 8 percent. The market price per share is Rs Preference share redeemable after 10 years is currently selling for Rs 90 per share.

Debentures redeemable after 5 years are selling for Rs 80 per debenture. Calculate the weighted average cost of capital in book value terms. A company is planning to make an investment in a new project for which a new machine has to be installed.

Tax rate is 50 percent. Evaluate the project using Discounted Payback period and Profitability Index and suggest whether project has to be accepted or not. Estimate as the finance manager of the company: a. Value of the Equity of the firm 5 Marks b. Overall cost of capital of the firm 5 Marks. Discuss five key differences among these reporting standards. Additionally, various accessories costing Rs were also purchased along with the Vehicles which are required to be replaced on a yearly basis.

Mehra wants to write off the overall outflow in Income statement Discuss, whether he is correct or not? Discuss the need to differentiate between the capital and revenue items? How these items are to be treated in the financials of the company? Give reasons supporting the same 10 Marks 3. All India Insurance Company received an insurance premium of Rs 50 lacs on an insurance policy whose coverage extends till the mid of the next accounting year.

Additionally, the company has a monthly salary expense of Rs 25 lacs. For the accounting year ended on March 31, the company paid lacs on account of salary. The salary for the month end is paid in the first week of April Discuss the treatment of both of these payments in the books and disclosures in the financial statements, as on 31st March 5 Marks.

Marketing Management Dolls, Cars, activity kits, board games are toys liked by kids. The company plans to distribute the products across the country. The company plans to target B2B customers by selling bulk quantity to kids based park, play groups. The company has just launched the product and it has hired you Wooden Kitchen Utensils Toys Asda Cap to handle the marketing activities of the new launched products. Explain various ways to segment consumer market.

What is the distribution channel that you will use to distribute the product across Indian market? Explain the same with reason. Strategic Management 1. You are the owner of a multi-million-dollar Retail business in India. Which set of corporate strategies will you explore? Which Market Location tactic would you plan to choose to take on other automotive rivals in this space?

Justify with reasons? You are the Head-Manufacturing of Godrej Industries. You are planning to set up a brandnew Manufacturing plant at a village in rural Maharashtra. An entire generation of Indian TV viewers grew up on some terrifying advertising. Cease Fire commercials had conflagrations breaking out in urban settings as householders went about, oblivious. And then there was the ad for Wooden Kitchen Utensils Toys Asda Trading Saffola, full of ambulance lights and sirens, panic-stricken faces and heart rate monitors.

And the strategy worked with Saffola. Someone with fore- sight chose to do fear oriented ads and the rest, as they say, is history. Over the years, Saffola realised merely scaring consumers into buying was perhaps not the best strategy. From fear it moved to convincing at risk consumers to adopt better, healthier practices. However, consumers and the category were moving a lot faster than the brand.

Saffola has the credibility required for consumers to comfort- ably place its products on the dining table. Besides, through variants like flavoured oats � a category that Saffola claims leadership in � the brand can comfort- ably ride the everyday health wave.

The brand is meeting the challenge with new blends like Aura a combination of olive and flaxseed oil. On the communication front, Saffola has moved past its scare mongering on TV.

It runs its own website fitfoodie which has healthy recipes of traditional favourites ratified by nutritionists and dieticians. Under Saffolalife, an initiative begun in , the brand pro- motes healthy lifestyles and organises heart health checks. We are strongly positioned on proactive and preven- tive heart health, and these conditions have to be met.

Today, everyone is conscious of being healthy. But the 30 year and younger demographic are willing to pay premium. Brands need to change with the world. Bollywood star Salman Khan is returning to the cola space after a gap of three years, this time to endorse brand Pepsi, a move that has surprised a few experts.

The two-year deal is estimated at Rs 15 crore, two external industry officials said. A PepsiCo spokesperson confirmed the signing up of Khan as new brand ambassador of Pepsi but declined to confirm the financials of the deal. With music and dance covered, next up was cricket. There the swag symbol took center stage in stadiums and on TV screens.

Alagh believes the use of social media allows these companies to keep chatter alive around their main brands. Through the campaign Pepsi can be seen talking to millennials in their language. The Endgame For categories like beverages, and particularly colas, distribution is the make-or-break game.

Hair oil and edible oil maker Marico will enter the Rs 4,crore skincare market in the country by extending its two-decade-old coconut hair oil brand, Parachute, to body lotion and other skincare products, a person directly involved with the development said. First off the block will be a body lotion at entry-level pricing to compete in the mass segment, the person said on condition of anonymity.

Analysts and industry watchers say the success of the move will depend on how much marketing and distribution muscle Marico can infuse in the brand. The success of extensions of strong brands is not always certain. Marico so far has had limited success with brand extensions.

But that did not succeed. But Parachute Advansed has various haircare variants like styling products and after-shower gels. Marico has a skincare presence with its Kaya skincare clinics. But it does not have a presence in the packaged skincare segment.

Evaluate the brand extension strategy of Parachute. Comment on the success probability of the brand extension and the potential benefits to the parent brand? Consumer Behaviour 1. It has become increasingly difficult to get the attention of and impress consumers. In terms of consumer perception, what is the relationship between sensory adaptation and absolute threshold? Name 3 ways in which marketers are overcoming the challenge of sensory adaptation.

Pooja is a stationary enthusiast. She loves collecting antique fountain pens, limited edition notebooks, state-of-the-art mechanical pencils, post-it notes in rare shapes, etc. She has an extensive collection of stationary which she has proudly built over many years. What is Fixated Consumption and Compulsive Consumption? What are the characteristics of a fixated consumer and a compulsive consumer?

Which of the 2 behaviours is Pooja exhibiting? Using an example, explain the 4 elements of Consumer Learning. Gifting is an interesting aspect of Consumer Behaviour because gifts represent more than ordinary purchases. They are associated with important and special events e. What are the different types of Gifting behaviours consumers may exhibit? Corporate Finance 1.

ABC Ltd. Calculate Earnings per share for plan 1 and 2 and suggest which one is better. Comment whether project should be accepted or not. Enumerate the steps of calculation of NPV.

The following information is given for Alpha Ltd. Custom Shipping and Insurance 1. There is a campus interview to select a prospective Manager for Import and Export Dept for a company.

You have been shortlisted for the interview. The interviewer asks you to explain The Customs Act You have to inform the total number of chapters, no. Your company got a voluminous order to export iron pillars, girders, and accessories made of iron to construct a tower in Muscat. This is break bulk and all items have to be sent in loose condition. Your company decides to charter a ship for this and the selection of correct option of charter party agreement.

Management informs you that the ship will go to Muscat and return and they need the ship for a specific period of days. Kindly suggest a right type of charter with proper reasoning for your selection. You have exported 2 x 20 feet containers from Chennai to Singapore by sea. You have received an information from the shipping company that your both containers have been thrown into the sea along with some more exporters containers to save the ship from sinking.

Your company shocked to know this and asked you to find out whether the shipping company can take such action and asked the following queries: a.

Is there any clause under which goods can be thrown into the sea by the captain of the ship? Who will compensate the loss of these two containers? Customer Relationship Management 1. Justify your views with valid examples from the industry. Frame the 10 most critical criteria to develop a rich customer profile in your industry and specify the source of data collection for the same with appropriate examples.

Aditi works in the US for a biomedical organization. They have clients located in different parts of the globe. Off late one of their most loyal clients from the Europe has been expressing their concern over service issues faced by them. Next quarter their contract ends and will be time for renewal. Aditi is unsure whether they will be able to sustain the business from their European client.

As per your understanding analyze the course of the relationship between the customer and the supplier in the above scenario? What hampers trust and commitment in a relationship and how can it be maintained? Export Import Procedures and Documentation 1. Your organization would like to import a machinery under EPCG scheme. Please give a write up on this to the Management based on your knowledge.

You have joined a company as head of Export Import Dept. This department is a new dept for the organization. As soon as you joined the company, you have been given a first assignment of getting Importer Exporter Code certificate for the company.

Management asks you to give a write up on the requirements to obtain IEC certificate and documents required from various departments to complete this process.

Give a write up and specifically mention the documents required so that company can assist you to complete the process. You are working in a Freight Forwarding dept and organizing an export by sea.

This is a break bulk shipment. Boss wants to cross check your knowledge before sending you to seaport and asks the following queries: a. When this is issued? Financial Institutions and Markets 1. Rajeev Mehta was the Chairman of Topaz Bank. The bank was earning fairly well and shareholders were receiving regular dividends. The market price of their shares was performing well. Mehta expected that the market share of their bank would rise once the takeover Wooden Kitchen Utensils Toys Asda Review is announced in the public.

Being a part of the bank, Rajeev was not allowed to buy shares of Topaz bank. He called one of his wealthy friend Rashid and asked him to invest Rs. He earned a profit of Rs. He gave Rs. Sanjay Nehra and kept Rs. On regular inspection and by conducting enquiries of the brokers involved, the Securities and Exchange Board of India SEBI was able to detect this irregularity.

In context to the above situation identify and elaborate the functions that were performed by SEBI. In the light of this statement elaborate on the money market and its features. Kumar wants to invest his saving in mutual funds.

However, he is completely unfamiliar how to go about it. He approaches you, a wealth advisor in the bank where he holds his savings account. Explain him the basics of mutual fund and describe any five kinds of mutual funds which are available in the market.

Enumerate the advantage and disadvantages associated with investing in the mutual fund. According to you in that situation what is your strategy to narrow down the BoP with USA, give step-by-step action plan to achieve this objective. To help Indian exporters, Government of India under Ministry of Commerce has well established Export Promotion Councils in different segments of the industries, they are fully focussed on helping Indian exporters.

Explain how the Indian economy became vibrant post explain with top changes taken place during that period which benefited faster GDP growth. International Business 1. Being an exporter of garment house, discuss how letter of credit can be used for processing export contracts. Alphabet unit Google was hit with a record-breaking 4.

EU antitrust regulators accused it of abusing the dominance of its Android smartphone operating system by blocking rivals. Sept - Almunia says he will not be able to wrap up the Google case before his mandate ends in October. Discuss how the legal aspects of business environment impacting Google in Europe. Discuss all the other aspects of the business environment that provide complexity to international business operations like cultural aspects for companies engaged in International business.

International Marketing 1. You are a strategy manager at Dassault, one of leading manufacturers of defense equipment. However, your boss wants to set up a new venture in Brazil. Please justify using Business Environment why you would like to set up in India instead of Brazil. You are the CEO of a competing brand of Starbucks but claim to offer more value for money. Your products cost less than Starbucks. You have also decided to enter India after seeing success of Starbucks.

Evaluate any 3 entry options to enter into India. Lemon Tree operates mid-premium hotels in India and position it for cost conscience corporate travelers. Suggest what should be their pricing strategy for the European market.

Suggest the possible brand positioning for their European market. Operations Management 1. What are the key factors that firms consider while designing a facility layout? List five major factors. What kind of layout is best suited for a Pharmaceuticals manufacturing firm? Indian Railways is a name synonymous to an operational activity at a large scale.

Give your views on the following aspects of Indian railways a. What should Indian railways do to make this system world class? Organisational Theory, Structure and Design 1. SmallSoft Ltd is a technology giant which over the years had built a huge organization, servicing customers globally.

However, the last decade saw them being taken over by smaller, more agile organizations. The Board realized that the current way of working would not help them retain their growth or their profitability and hence they decided to go in for a changed strategy. A new CEO was brought in, who quickly realized that the organization was stuck in the past ways of doing business and that its vision and mission were now redundant in the current technology scenario.

Also, the teams were working in silos and the company structure needed to be integrated. She has asked your help as the Head HR help transform the company and drive this change. Jahazi Company is a company that is into operating boats for leisure cruises in Kerala. The owner of this company, Mr. Nair, now wants to move into International waters by setting up a base in Singapore, to provide these services in South East Asia.

Your firm has been tasked with doing an External Analysis prior to the move. Funky TV is a music television channel that is very popular amongst youngsters. It is considered a fun channel and has a great brand recall value, but due to high content costs and other expenses, it is not very profitable. The channel is successful because of the new formats and interesting ideas it keeps introducing regularly on air.

The employees are mostly in the age group of There are a few other employees from older age groups as well. The company prides itself on being a Crazy and Cool workplace. Each employee at the time of joining is given decorating material and lots of colorful paper to help them decorate their workplace.

This is an open office layout. All employees including the senior management sit in the same area and there are small meeting rooms for people who wish to have a quiet conversation. Every evening at 6 pm, one employee is randomly selected by draw of lots and gets to choose a playlist to play on the public address system. There is no dress code and employees are inspired to discover their individual style. The employees are encouraged to speak their mind, share their ideas and disagreements are considered healthy.

Managers avoid taking unilateral decisions and prefer to have a consensus-based approach. The culture is also such that it attracts talented people from across all walks of life.

The current channel programming in charge was a professor of physics before he joined the channel. Though the company faces stiff competition in the music television space and is not the best paymaster, it still has low levels of attrition. What is the Function of culture? Give example from the case to show the function of culture for the employees of Funky TV.

Sales Management 1. Bajaj Electronics administers a Quarterly performance review for all its sales employees. The below mentioned table provides the number of sales calls done by the sales people for the month of Oct- Dec You are the Area manager in charge of their performance.

The performance standard set by the company is that every sales person must do sales calls in every quarter. Name of the executive No. Tapan Jeetendra 87 Saurabh Bhaskar 92 How will you evaluate the performance of the sales executives as an Area Manager?

What are the steps you can take to improve the performance? Study and prepare the sales organization structure of these two companies. Raymond Fibres Ltd is a fibre making company in India.

They are predominantly in fashion wear from men and women. The fibre market is divided into natural and synthetic fibres. The company has 5 plants in India and employs over sales people. The company competes with the Reliance group which is one of the leading synthetic fibre makers along with some global players such as DuPont. However, the company has been hit with the economic slowdown in the country. To make things worse, cheaper imports of fashion wear from China and e-commerce has affected store sales.

The sales people in the company are feeling demotivated. The sales people have put pressure on the top management to improve their salary. What alternatives will you suggest to the top management to improve the salary plan to the sales employees?

What are some of the non-financial tools of motivation that you can use 5 Marks. You have recently joined in as the Head of a Public Sector Bank? Design strategies to help reduce the Customer Complaint barriers. What Service recovery tactics will you leverage on to tackle customer complaints. Provide examples from an IKEA perspective. But the success story was marred by another strike threat in Hyundai. Workers at the Ulsan plant went on a two-day strike in December , demanding higher wages and higher bonuses.

The reasons given were:. One year later she sells the house to Ronald transfers the title to him. Alexandria and her cousin moved into an apartment. Within two months remaining on the ABC insurance policy, a fire totally destroyed the house and meanwhile Alexandria cousin died too.

Share your personal experiences of lack of career planning for you OR career planning being done for you any one only and the effect of the same on you. The product will be sold online and there will be few retail outlets in major metro cities. The founder Mr. Ashish is of the opinion to do a detail and through market scanning before entering into the market. The company plans to give competition to brands like Manyavar and Mohey.

The company plans to provide quality product at lower price. The company plans to save lot of cost because of online selling. The website URL is www. The Company differentiates itself by selling only Indian Traditional clothes for all age groups.

The director of the movie wants men whose ages are grouped around 50 years. The director suggests that a standard deviation of 3 years would be acceptable. The graph and table below show how the prices have changed year-on-year, between August and August However, much of the benefit delivered by lower oil prices has been undone by weakness in the rand � brought about by a struggling economy, poor growth policies and a number of political scandals involving president Jacob Zuma.

Explore the trend in the petrol price for both unleaded 93 and unleaded 95 using regression trend analysis. Using the data, forecast the petrol price for , and Discuss the accounting standard which talks about inventory valuation.

Also, find out and define the overall value of inventories as per the applicable accounting standard. Perform transaction analysis for each transaction undertaken and present accounting equation for these transactions.

The company is known for their quality ingredients. Their brands Mr. Tikha, Mr. Hara, Mr. Laal, which are various pickles and spices are a hit brand in the Indian Market.

The company has decided to enter in US Market as it has a major market for Indian pickles and spices. The company has 30 different varieties of tea and it also sells food items that adds more revenue to the overall profit. The company has a unique cup design and the store layout and design is vintage.

The company has opened 50 stores across India and has a plan to open more stores in another two years. The expansion plan is in place and the execution needs to be monitored.

The Chai ki pyaali head office is in Mumbai. Shravan is the person who started the tapri small road side sales booth business and is now the owner of Chai ki pyaali chain. All the employees are very happy with Shravan and his managing skills. Before taking any decision he consults all his managers. He shares his ideas with them and also loves to hear their ideas too. He is always keen on learning new modern management principles and practices.

Shravan hires you as a Business Manager so that the modern day management practices can be implemented properly. Each instance should in detail explain i facts of the case and ii what relief and damages the consumer courts has granted. Analyze the above data using descriptive statistics and comment on the relationship between the various variables. Those forecasts represented cuts of 0.

It predicted a light recovery to 1. The company has earned a lot of reputation in the global market. The company is known for low priced segment and delivers the best quality. The service is the best in the world. The response time to customer problems is less than 24 hours. Commodity Price Elasticity of demand Income elasticity of demand 1 Which type of market structure is characterized by the price rigidity? Explain your views taking an example of industry facing the problem of price rigidity.

The company has been doing exceptionally well after the emergence of online business. Small and Mid-Sized organisation prefer TrackUs as their services are available at lower cost. The company follows traditional practices for all its operation. There are no computerised system to track the packages, billing, petty cash, financial statements, etc.

Every process has to go through multiple steps to implement a single decision. The company has rigid manual processes for completing any work. The company was able to handle limited customers with the traditional processes but with the ever increasing customer base there is need to redesign the system.

The company needs to get the best infrastructure and information system which can handle the large customer base. The directors feel there is no need to spend on the IT systems. Also, the employees might feel insecure with the new technology and systems. The directors are not sure whether they will be able to handle the new technology. They have made a note of all the concerns and now they have hired you as a consultant to advise them on various matters.

The demand for the brand has been growing. The pickles are made by traditional practices. The company has hired only females to make good quality pickles. The pickles and spices are made using natural ingredients. The packaging is done in a traditional jar which can increase the shelf life of the product. The company understands that there is a huge potential for the brand to establish itself in the national market.

The company is planning to grow its business across the country and they hire you as a Marketing Manager. They want you to develop the business and advise them on various issues. Question 1 One of your colleague is going to make a presentation in the sales meeting. However, he finds difficult to understand the difference between gross profit, operating profit and net profit.

Explain these terms to your colleague by discussing how these are calculated and highlighting the relevant points. Question 2 The provisions of AS-3 provide two methods for preparing the cash flow statement. Discuss how the manner of computation of cash flow from operating activities under direct method and under indirect method differs from each other. Question 3 On April 1st your company purchased an asset at a cost of 7 lacs and incurred Rs on installation.

The machinery being depreciated on WDV method every year. On March 31st , the machinery was sold for Rs4. Is the Location variable � a nominal, an ordinal, an interval or a ratio variable? How can we code it so that we can use it in analysis hint: binary? Which of the variables are determining Sales based on the above data?

You can use output from Ms-Excel or other software, but you are required to interpret it. Is your regression model statistically significant? How is Adjusted R2 different from R2?

Suppose, you want to open a new restaurant. Given that this new restaurant of square feet will be located in a busy location and will have 40 items in its menu � what would be the predicted sales? Question 2. Based on the data in question 1 above, suppose that in order to plan the area square feet of your new restaurant, you want to consider information about the area square feet of existing restaurants. What is more appropriate in this case � mean, median or mode?

Calculate them and explain. What do you know about the symmetry of the distribution of the Number of Items in Menu? As an investor you do not want much variability in Sales. Calculate standard deviation and inter-quartile-range of Sales and comment when they are useful as measures.

What values maximum, minimum of Sales lie within two standard deviations, assuming normal distribution? Good brands are valuable assets, but still need support especially when children are the main consumers and parents the main buyers.

There is also a time lag challenge. Chocberry decided that its chocolate products aimed at children were most in need of a new approach. But how best to achieve it? Since different chocolate-based products appeal to different age groups, Chocberry needs to offer a wide product range. Each product needs promotion, which implies an advertising budget for each product line, which is very expensive.

However, a catchall approach can be rather hit or miss and may produce a poor return. Another way around this is to promote chocolate consumption in general. In line with its adding-value approach, the challenge to Chocberry was to promote its child-orientated products in a cost-effective manner.

From within Chocberry came an interesting, attractive proposal based on some solid propositions:. Out of this line of thinking came a new Chocberry creation � Chocberry LAND � a chocolate world, chocolate factory of its kind. Chocberry already has separate chocolate lines aimed principally at children: Chocberry Shots, Stars, Perky.

The concept of Chocberry LAND had to be suitable for promotion through the various media forms and flexible to survive the addition and subtraction of brands. A character shall be attached to each brand. A child consumer and his chocolate-related adventures will offer the route by which the visitors shall enter and enjoy Chocberry LAND.

Children will feel comfortable with all this, because they are already familiar with the brands. The experience of seeing their favourite chocolates being made � a tempting world of chocolates � will be a one of its kind.

The overall Market size of online Pharmacies is at Rs. Metlife aims to increase its market share thereby increasing the volume of medicines bought online.

Propose a suitable pricing strategy that Fortis should use for its organizational customers. Sunil Mathur, Director, Raj Doors Pvt Ltd, was not sure what kind of marketing strategies, segment and target market he should use in order to achieve the company goals on sales and profitability. The sales and profits were not growing as per expectations of Mr. Sunil Mathur joined the family business in after completing graduation in Electronics engineering and MBA from a reputed institution in India.

The company manufactures and markets plastic doors GTEX brand for bedrooms, bathrooms, office rooms, balcony etc. These non-wood doors can be used for residential houses, institutions like schools, office, hospitals as well as commercial shops, malls etc. Balance market was dominated by smaller players as well the players in the unorganized sector. The market was overall dominated by wooden doors. Unorganized sector was the dominant player in the wooden door market.

Sunil was determined to make the company as market leader of the overall door market both wooden and plastic in the next ten years. The company had segmented its market into the following segments a government organizations like CPWD, Ministry of Defence, Railways etc. He further added that their sales personnel regularly contacted contractors who get business from government organizations, where lowest price and good after-sales-service are the key buying factors.

However, when sales personnel call on builders for residential and commercial complexes for getting orders, Superior product quality and services are the most important factors that they have to keep in mind. For house owners and fabricators indirect channel of dealers are used.

They mostly look for low prices and delivery service. The company developed three sub-brands under GTEX brand. These are Solidex, Fibrex and Lightex. Solidex brand was suitable for government firms, institutions, individual houses with medium quality and medium to low prices.

Fibrex brand with high quality was suitable for builders and a few individual house owners. Lightex brand offered lower quality and low prices for replacement market and a few individual house owners. The restaurant paid for the raw material and utilities amounting Rs for each sale. In addition to that, the restaurant also paid for certain expenses in cash in total Rs 50 per sale. Discuss how these financial transactions will be recorded by way of journal entry, and also, discuss the various stages of the whole accounting process.

However, in the year , the Act was amended holistically to bring more transparency in terms of accountability, presentation and disclosure aspects in relation to various financial information of a company. However one of your friend is of the opinion that there is only one difference between the two Act , that is , the presentation of financial statements , previously it was governed by Schedule VI and now Schedule III governs it.

Now, you are assigned with the task of convincing your friend that there is a huge difference between the two Acts, by briefing him on atleast five other points of differences between the two.

Please explain, your Head of the department, details about Mate receipt and give your way of sorting out this issue. Please explain how the customs will calculate the freight and insurance charges in absence of these details to arrive at CIF value. How has leadership affected organisations in India and Worldwide?

Cite relevant industry examples. Do you think bureaucratic management holds relevance in the dynamic business environment today? Give suitable examples. Jacob has been working in the accounts department of FCP electronics for over a decade now. There has been news of the organization implementing ERP. Jacob is anxious over this, he has insecurity about his job, he is ill confident about his ability to use ERP.

He has hundreds of unanswered questions. He as now started looking out for other opportunities to move out of the organization. Inflation is one of the most familiar words in economics.

Inflation has plunged countries into long periods of instability. With regard to the above statement explain how Reserve Bank of India plays a vital role in combating inflation. High level of NPAs in banks has attracted public as well as foreign financial institutions to analyze the reasons for it.

They declined lucrative corporate job offers and decided to plunge into the world international business. Thus, both decided to import the fabric from abroad. By , it is expected to grow at 12 per cent CAGR. The category leaders work with Franchise stores and Sports Celebrities. Over the years, a flood of local franchisees have got into business with aspirational sportswear brands, facilitating a rapid expansion of their presence throughout India.

Material Purchased kgs Material consumed kgs Actual wages paid for hours Rs Units produced Standard rates and prices are as follows Direct material cost Rs4 per unit Direct labour cost Rs4 per hour Standard input 10kg for one unit. Question: Make a detailed note of what you will speak to the workers � including benefits of a trade union as well as the process for registering the Union.

Question: What compensation is the company liable to pay? Which Act is this covered under? For Compensation calculation the factor can be taken as Over the years, the company has been hiring bright engineering graduates from good engineering colleges. They follow a systematic process of identifying colleges to recruit from and have a detailed recruitment process, including a written exam and personal interviews.

However, there are very high levels of attrition amongst the graduate engineers. When the HR team did a detailed analysis of the data, they found two primary reasons for the exits: 1. The engineers used this as a temporary job while preparing for higher education courses, particularly for colleges abroad. The role itself did not really need high-level engineering skills and the roles they were performing, could easily be done by skilled and well-trained diploma graduates or technicians.

The company has now decided to focus on hiring technicians and diploma graduates. What aspects of HR Planning and Strategy will the company need to focus on for this approach to be successful? Jahazi Company is a company that is into operating boats for leisure cruises in Kerala. The owner of this company, Mr. Nair, now wants to move into International waters by setting up a base in Singapore, to provide these services in South East Asia.

Nair is planning to move to Singapore to manage operations for all his entities from Singapore. However, he is worried that once he moves to Singapore, his original operations in Kerala will suffer. You are the HR Head of this company. Nair has asked you for advice on how to handle this transition so that the Kerala company performance is not impacted.

Question: What is you recommendation and how would you approach this process? Funky TV is a music television channel that is very popular amongst youngsters. It is considered a fun channel and has a great brand recall value, but due to high content costs and other expenses, it is not very profitable. The channel is successful because of the new formats and interesting ideas it keep introducing regularly on air. The employees are mostly in the age group of There are a few other employees from older age groups as well.

The company prides itself on being a Crazy and Cool workplace. Each employee at the time of joining is given decorating material and lots of colourful paper to help them decorate their workplace. This is an open office layout. All employees including the senior management sit in the same area and there are small meeting rooms for people who wish to have a quiet conversation. Every evening at 6 pm, one employee is randomly selected by draw of lots and gets to choose a playlist to play on the public address system.

There is no dress code and employees are inspired to discover their individual style. The employees are encouraged to speak their mind, share their ideas and disagreements are considered healthy. Managers avoid taking unilateral decisions and prefer to have a consensus-based approach.

The culture is also such that it attracts talented people from across all walks of life. The current channel programming in charge was a professor of physics before he joined the channel. Though the company faces stiff competition in the music television space and is not the best paymaster, it still has low levels of attrition. Question 2 You have decided to start up a venture for manufacturing gel pens.

You plan to discuss the term cost and the essential elements of cost with your partner so as to find the suitability of various costs that can be incurred during the production.

Design a presentation to discuss the same with the relevant examples. Question 3 Bhakti Ltd provides you the following information in relation to the year and Questions: What power and power tactics was being used by Mr Kabir? What power Mr Srivastava was using and earmarked and explain the factors used by Mr Srivastava in contributing to the politics.

Nishant is a hard worker. He takes pride in his work. He has learned selling techniques. He has accompanied top salesman. He has no problem asking for advice and doing whatever needs to be done to learn the business. It has been a tough quarter for Nishant, but he is doing his best to achieve his sales targets. He feels that failure to make quota during this past quarter results not from lack of effort but just bad luck in the economy.

But he is now hopeful in the next quarter. Nishant is upset with Gulshan for having him attend the coaching session because this is the first time in three years that his sales quota has not been met.

The entire experience has left Nishant demotivated and questioning his future with the company. Navin was sent to coaching mainly because his customer satisfaction reports were low; in fact, they were the lowest in the company. He thinks that the coaching session is a waste of time. He feels that no matter how much effort is put into the job, he will never be adequately rewarded.

For three of the last five years Nikhil was the number one salesperson in the division and had hopes of being promoted to sales manager. When Gulshan joined the company, Nikhil worked closely with Gulu Jr. Nikhil thought this close relationship with Gulu Jr. He goes late for appointment or misses them entirely. His sales performance declined dramatically, which resulted in a drastic loss of income.

Although Nikhil had been dedicated and fiercely loyal to Gulu Jr. Nikhil is bitter and resentful of his current situation and now faces a mandatory coaching session that will be conducted by Gulshan. The brand Colgate has been one of the most trusted brands for decades.

It is not only the older generation which grew up with Colgate, it is a first brand, even for the young, when it comes to oral care. The brand has faced bursts of competition from time to time and has fought back effectively to regain market share. In the s and s, Forhans was the challenger brand but it is completely forgotten today. Binaca, which later became Cibaca and finally got taken over by Colgate, was another challenger.

However, maybe because of the dominance of Colgate in India, this category has a fewer number of brands than, say, soaps. Given that neither soaps nor toothpaste have any technological barriers to entry and most entry barriers are created by marketing muscle, one would have expected to see many more brands in the fray. High on freshness ingredients, the transparent look and the youth-centric approach gave Colgate some sleepless nights at the time.

Close-Up gained a significant share of the market, forcing Colgate to launch a similar product and alter its strategies for some time. Colgate has regained its share since then, but Close-Up continues to hold a majority share in the gel category, with Colgate Gel remaining a distant second. Currently, despite Colgate accounting for about 55 per cent share of the toothpaste market, Pepsodent and Close-up are still sniping at its heels with intermittent attacks.

The oral products market in India consists of toothpaste, toothbrush, tooth-powder, and mouthwash. According to IRS data , 66 per cent of Indian households use toothpaste, 24 per cent use toothpowder, and 18 per cent are non-dentifrice users. The toothpaste market in India is estimated at Rs 6, crore, growing at 19 per cent y-o-y. The broad segments are:. Germ and Tooth Decay: This is the biggest segment; Colgate gets its major share from this segment.

Of late, Pepsodent has begun attacking this segment with its Germicheck variant. Sensitivity: This is the fastest growing segment, already at Rs crore, and is growing at per cent a year. Gel: The second biggest segment Rs 1, crore and the only one where Colgate significantly trails the leader Close-Up 60 per cent market share.

Besides the direct attack from Pepsodent, entry of a large international player like Oral B has further intensified competition in the general toothpaste category. Brands such as Sensodyne and Paradontax have come in with aggressive marketing strategies and have created small sub-categories for themselves, possibly at the cost of Colgate.

Colgate responded with Colgate Sensitive but Sensodyne still has a larger share of the sensitive toothpaste market. Colgate has over the years tried to fight the sub-segments through a sub-branding strategy and has launched sub-brands such as Colgate Gel, Colgate Sensitive, Colgate Herbal, Colgate Active Salt and Colgate Total. Their efforts are therefore to slowly grow these categories as well as their shares in the market.

While larger players such as Unilever are trying to grow the market and capture shares, players such as GSK have created a niche for themselves in the sensitive toothpaste market. Through a series of extensions, Colgate has increased its share of the market from While the extension strategy seems to have worked in retaining and marginally growing its share, analysts wonder whether, in the long run, this strategy will be effective.

The oral care segment is witnessing a battle over toothpaste like never before. Although Colgate has a variety of toothpaste in herbal segment, Cibaca Vedshakti will be the first one in Ayurvedic segment. This is. The competition is getting tougher for Swiggy. Swiggy is aiming to maintain its market share.

From less than towns, Tropicana will be made available across towns. Certain variants of Tropicana will be given priority in certain states, and the company will look at state-specific marketing approach, she said.

PepsiCo has, in January, entered into an agreement with its bottling partner Varun beverages Ltd for distribution of Tropicana juice in North and East India. For Tropicana, the company has appointed Hindi film actor Katrina Kaif as brand ambassador.

Kaif has been endorsing its mango drink brand Slice for some years. Slice was launched in India in as a mango drink and rebranded as Tropicana Slice in Slice, which is considered a regular juice drink, lost market share from Discuss the various retail banking products these banks can offer in these areas. What are the different Marketing modes and the Distribution channels available for commercial banks to be able to reach customers and service them extensively?

The Retail Banking Industry has seen a tremendous change in the past few years, especially true in the case of Urban markets where the entry of private and foreign banks has given the Retail Banking customers any options to choose from. With reference to these dynamic changes in retail banking in the urban market discuss the aspects as given below.

You are required to calculate and compare cost per unit of each product based on Traditional method of charging overhead and Activity based costing method. Also, state with reasons which project you would recommend. What kind of leadership style does he practice? A team leader in an organization wants to take feedback about his leadership from his peers, superiors and subordinates. List the various tools of verbal and non-verbal communication that can be developed for this purpose.

Ajay had always been an outstanding performer throughout academia. As expected he also got placed at his dream company. This company offered him lucrative compensation, great fringe benefits, job security and encouraging superiors.

Two years have passed by at this company and Ajay no longer has the same thoughts about the job; though all has been the same. He is on the verge of withdrawing. Give justification for adopting the cloud.

Questions: Although informal groups may lead to several benefits, can these groups prove harmful?. Suggest some measures for Rozy to check the dysfunctions of informal groups? It took complete control of supply chain and circulated code of conducts report to the suppliers to enhance the brand recognition. The practice still continues. Consumers have immense trust in this brand name and they stand in the freezing night just to be among the fortunate ones to get a new version of their phones.

Apple always follows a magic formula; that is building up customer relations in order to sell more products. They also say it is for those people who can afford a pony. Apple, in other words is like BMW, not Ford.

But problem arises when consumers have access to cheaper products with more or less same features. Samsung, Microsoft and many other companies provide low-priced products compared to Apple.

So with each passing year, its customers are being lured by the competitors. SWOT analysis for internal analysis and 5 Marks. As a new brand it has decided to sell its products in Maharashtra only. The sales manager is impressed with his excellent performance in both the years. For the above sample, determine the following measures: i.

The mean ii. The standard deviation iii. The mode iv. The 75th percentile Based on your calculations comment on the time spent on mobile. From the following information of A star Ltd. Bills Payable 25, 37, Debtors 1,00, 1,50, Tax payable 50, 75, Cash 50, 70, Using the tool of commonsize financial statement analysis, comment about the improvement or decline of financial performance of the company. The following extracts are available from the financial statements of companies V ltd.

In Lakhs Particulars V Ltd. J Ltd. Xiaomi claims that the price point and specifications of the new TV series will let the Indian market shift to a Smart TV segment that has otherwise been limited to high-end TVs. The success of the TV can be predicted by looking at the high demand of the Mi TV 4 inch that was launched just two weeks ahead of the new SmartTV series. Critically analyze whether the above expenditures will be allowed or disallowed as deductions, with reasons, discussing the applicable sections.

Calculate Profitability Index and suggest whether project should be accepted or not. A climate of mutual respect is the bais of all relationships � within the Company and with society. Siemens contends that the wealth of nationalities, cultures, languages, and outlooks represented by its employees is one of its most valuable assets. It therefore engages in numerous HR activities aimed at building openness, transparency, and fairness, and supporting diversity.

Draw a Talent Acquisition Plan considering various acquisition techniques. Patanjali is an Indian brand of Ayurvedic, herbal and wellness products. Himalaya however, is a much older company than Patanjali, founded in , though it started thinking of itself as an FMCG player only as late as It has also expanded beyond pharma to wellness and personal care, has its own stores, sells online � a very similar journey in fact.

Biotique is a beauty brand also based on the Ayurveda platform but has not expanded its product range. Barriers to entry are the high cost of awareness required for a national brand read celebrity endorsements and mainstream TV advertising , managing a sophisticated network and uniform quality control.

The brand has now launched a series of advertisements about its various products the most famous being the Dant Kanti Ad which openly takes on other toothpaste brands. After entering and expanding in the food and grain market in the last two years. Patanjali has announced to enter in the apparel sector with the prospective launch of Patanjali Jeans and expand its presence in the fast food sector, by opening Quick Service Restaurants which would provide over vegetarian fast food items.

Critically analyze the brand extension strategy of Patanjali with respect to whether it would have positive effects on the brand? What are the risks associated with such a strategy for Patanjali?

It was founded in by Peyush Bansal. After becoming the number one online store for eyewear in India Lenskart has also started offline stores throughout the country. After that, he did his post graduate diploma in entrepreneurship at IIM Bangalore. He worked there for one year and came back to India to pursue his dream of becoming an entrepreneur. After returning to India he began his journey as an entrepreneur and started an online classified business with a website called searchmycampus targeted to college students.

While this business was going well Peyush conceived an idea of selling specs online in India. The main objective of Lenskart is to providing high-quality eyewear to millions of Indians at affordable prices, giving free eye check ups at home and by extending the services to the remote corners of India.

The biggest challenge that Lenskart faced was to persuade the customers to rely on online store as an alternative way of purchasing. The company needed to change the pre-set traditional mindset of people and instill confidence in them that they sell quality eyewear products at prices better than their brick-and-mortar counterparts.

The company raised 4 million Dollars in the first round of funding in from IDG. In the last round of Investment Company raised Rs.




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